Officer - Social Media (Kuwaiti Nationals)

Strategy

• Abides by set strategy and objectives

Budgeting and Financial Management

• Complies with set Divisional Budget

Operational Duties

• Assists in the Supervisor administering of the Bank’s various social media accounts and creates, organizes and publishes relevant, original, high-quality content such as video, animation, graphics and posts
• Ensures advertising on social media reflects the latest Bank products, services, events and promotions, is consistent, as well as monitoring that the Bank’s corporate identity is maintained at all times
• Works towards building online reputation through garnering positive reviews
• Monitors and follows all client comments and suggestions, and provides feedback to Direct Line Manager for approval.
• Performs research on current benchmark trends and audience preferences
• Tracks competitor Social Media campaigns in efforts to stay ahead and ensure Divisions’ efficiency and maximum impact
• Coordinates with Supervisor and Media agencies in regards to design, creation and management of promotions and Social ad campaigns.
• Sees to any additional request made by Division Head or DGM

Customer’ Relations Management (internal and/or external)

• Develops and maintains relationships with all stakeholders to ensure satisfaction with services provided
• Supports in the fulfillment of all Client requests and orders

Documentation and Reporting

• Collects, stores and maintains relative data ensuring accurate documentation of information
• Reviews all submitted analysis and reporting, ensuring accuracy and timely delivery

Policies and Procedures

• Aides in the formulation and review of Division policies and procedures
• Coordinates for the effective and efficient application of Divisional policies and procedures.

Auditing and Review

• Identifies and corrects data discrepancies, insuring the highest standards of data accuracy.

Education:

• Minimum:  Bachelor’s Degree, preferably in PR and Marketing or Media and Design 

Experience:

• Minimum: 3 years in a related field

Accreditation:

• Digital Marketing with Udacity, Facebook Blueprint, Google Adwords, Flightschool preferred

Language and Computer Skills:

• Computer Skills: Advanced – including knowledge of Art and Design Packages (Photoshop, Illustrator, Freehand, 3D Rendering Software’s and Website Development) as well as comprehensive experience on social media sites (own and active Youtube, Pinterest, FB, Twitter, Instagram accounts)

• Enthusiasm for all camerawork and broadcast.

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  Skilled with various camera types and editing packages.